01.01.70

Dozens of concentration stores, including Lululemon and Lucy, have sprung up around town to provision to a growing health-conscious population.

In 2011 alone, Modell’s Sporting Goods opened in Columbia Heights, Althleta debuted in Georgetown and See Sports took up an address in Silver Spring. Outdoor mat and apparel retailer Recreational Equipment Inc., or REI, is putting the finishing touches on a position in Woodbridge set to open later this year .

“The D.C. area has a youthful, affluent and highly educated population that is much more health conscious than other places in the countryside,” said Cushman & Wakefield broker David Dochter, who represented Athleta in the Georgetown take care of. “It’s a perfect culmination of the characteristics that retailers and gyms dearth.”

Area demographics were a huge draw for Boston-based retailer Town Sports, said the company’s executive vice president of merchandising, Michael Mosca. The concern has opened five locations inside the Beltway in eight years.

Source: Washington Post

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